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You build a customized Wordpress theme and either give it away for free or sell it. Within this theme is a link to your website crediting you as the creator, usually in the footer. This is actually quite an old technique now and one that you should be very careful implementing.
Types of links you get: To a certain extent, you can keep control of the link anchor text and the page it points to. Many people who download and use a Wordpress theme will not bother editing your link or deleting it. You will certainly get sitewide links because your link will be replicated across every page where the theme is used, so you may end up getting thousands (or more) of links from a single domain using this technique. However this technique can sometimes get you into trouble, particularly if you’re linking back to a website that has nothing to do with Wordpress theme development. Here is a case study by Ross Hudgens talking about when Google penalized a website who had lots of links with the same characteristics as those we’re describing above. It is also referred to in this video by Matt Cutts.
The process: Assuming you’re aware of the risks, here is the process for this technique:

★ Hire a developer to code your Wordpress theme, you can probably hire someone on
oDesk or elance
★ Decide which website and anchor text you’d like to target
★ Get your developer to add a credit link into the footer of the theme
★ Upload your theme to Wordpress
★ To go a step further, you could also approach technology and Wordpress theme review
websites and asking if they’ll help promote it

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