Trackbacks

Another method of communication used by blogs, trackbacks are basically a method in which one blog can tell another blog that it has posted something related to or in response to an existing blog post. As a black hat, we see that as an opportunity to inject links to thousands of our own pages by automating the process and sending out trackbacks to as many blogs as we can. Most blogs these days have software in place that greatly limits or even eliminates trackback spam, but it's still a viable tool. The real key is to blend in and avoid being caught by spam filters. To do that, you need to actually post content related to the original post.

SSEC automates this by searching for blogs directly related to each of your keyword pages. Once found, the software posts a trackback with related content and a link back to your page. Methods like this avoid spam detection and also give you a nice themed link. These links are two way, so don't expect them to be as powerful as a non reciprocal one way link.

Most people are not aware of the ability to quickly and easily find link partners in search engines using simple search patterns. I'm going to share some pointers here. First I will post a simple way to find blogs that allow trackbacks:

keyword "TrackBack URL for this entry" keyword "Trackback address for this post" keyword "index.php/trackback" keyword "wp-trackback.php" In the above examples you simply place the phrase you are searching for in place of keyword. For example cancer "TrackBack URL for this entry" This searches google for the word cancer, but also requires that the phrase TrackBack URL for this entry be included on the page as well. You can use patterns like this to find blogs, guestbooks, etc quickly and easily. You can even narrow down your results by top level domain extension. For example: "keyword phrase" site:.org This finds the phrase "keyword phrase" in the search engine, and limits the results to only .org domains.

Here are a few more examples you can play around with for guest books and places to comment spam.

inurl:guestbook.php keyword inurl:gbook.php keyword inurl:light.cgi keyword inurl:suggest_link.php inurl:add_url.php inurl:add_post.php "PHP Guestbook" inurl:ardguest.php" +keyword phpBook Ver inurl:guestbook.php +keyword "Achim Winkler" inurl:guestbook.php +keyword "KISGB" inurl:kisgb -inurl:.html "public entries" +keyword "powered by xeobook" admin +keyword or just a good old "Powered by nameofscript" When you visit blogs, guestbooks, forums, etc they almost always have patterns or footprints. Something that is the same on each page. Check the footer, check the submission forms. Look for these phrases and it will help you better target your searches and in turn help deliver a larger number of potential link partners.