2 Surefire Ways To Maximize Your Adsense Earnings

<h3 style="text-align: justify;">2 Surefire Ways To Maximize Your Adsense Earnings </h3><div style="text-align: justify;"><br />Most webmasters know that Adsense generates a sizeable source of additional advertising income. That is why most of them use it to go after high paying keywords. They have with them the lists that tells what the keywords are and have already used various methods of identifying them. And yet, after putting up these supposed-to-be high paying keywords into their pages, the money they expected to come rolling in is not really coming in. <br /><br />What is it that they are doing wrong?<br /><br />Having the pages is with the proper keywords is one thing. But driving visitors to those pages is another matter and often the factor that is lacking. <br /><br />The thing is, to get visitors to your high paying keyword pages, you need to optimize your site navigation.<br /><br />Stop for a moment and think about how visitors are using your website. After a visitor has landed on a certain page, they have the tendency to click on another page that sounds interesting. They get there because of the other links that appears on a page that they initially landed on. This is site navigation. It is all about enabling visitors to move about your site. And one way of maximizing your Adsense earnings.<br /><br />A typical website have menu links on each page. The wording on these links is what grabs a visitor’s attention and gets them to click on one of the links that will take them to another page of that website. Links that have “free’ or “download” are oftentimes good attention-grabbers. <br /><br />This navigation logic can also be applied to driving traffic to your high paying pages. There are some websites that are getting a lot of traffic from search engines, but have low earnings. The trick is to try and use come cleverly labeled links to get the visitors off that pages and navigate them to the higher earning ones. This is one great way of turning real cheap clicks to real dollars.<br /><br />Before you begin testing if this same style will work for you and you website, you need to have two things. Something to track and compare and some high earning pages you want to funnel your site traffic to. An option is to select a few of your frequently visited pages. This is ensuring fast result to come by.<br /><br />Now, the next thing to do is think of ways to get visitors viewing a particular page to try and click on the link that will take them to your high earning pages. Come up with a catchy description for that link. Come up with a catchy and unique description for the link. Think of something that people do not get to see everyday. That will trigger their curiosity enough to try and see what that was all about. <br /><br />You can also use graphics to grab your readers’ attention. There is no limitation to what you can do to make your link noticeable. If you are after the success of your site, you will do everything it takes just to achieve that goal. Just be creative. As far as many Adsense advertisers are concerned, there are no written and unwritten laws to follow regarding what they write. Just as long as you do not overstep the guidelines of the search engines, then go for it.<br /><br />Also remember that it is all about location, location and location. Once the perfect attention grabbing description has been achieved, you have to identify the perfect spot on your page to position that descriptive link to your high paying page.you can also see the latest fashion & style with <a href="http://www.stylopk.net/stylish-chutiya-hairstyles-for-girls-fashion/" target="_blank">stylish chutiya</a>.<br /><br />There is nothing wrong with visiting other websites to see how they are going about maximizing their site navigation. “Hot pages” or “Most read” lists are very common and overly used already. Get to know the ones that many websites are using and do not try to imitate them. <br /><br />Another way of doing it is to try and use different texts on different pages. That way you will see the ones that work and what does not. Try to mix things around also. Put links on top and sometimes on the bottom too. This is how you go about testing which ones get more clicks and which ones are being ignored.<br /><br />Let the testing begin. Testing and tracking until you find the site navigation style that works best for you site.</div>

2 Surefire Ways To Maximize Your Adsense Earnings

2 Surefire Ways To Maximize Your Adsense Earnings Most webmasters know that Adsense generates a sizeable source of additional advertising in...

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The Basics On How TO Start Making Money With Adsense

<h3>The Basics On How TO Start Making Money With Adsense </h3><br />Adsense is considered as one of the most powerful tool in a website publisher’s arsenal. It enables a person to monetize their sites easily. If used properly, it can generate a very large and healthy income for them. However if you are not using them rightly and just maximizing the income you squeeze from it, you are actually leaving a lot of money on the table. Something all people hate doing. <br /><br />How you can start earning money with Adsense can be done easily and quickly. You will be amazed at the results you will be getting in such a short period of time.<br /><br />Start by writing some quality content articles which are also keyword incorporated. There are a lot of people given the gift of being good with words. Writing comes easy for them. Why not make it work in such a way that you will be earning some extra cash in the process.<br /><br />There are actually three steps to put into mind before you begin writing your ads and having an effective Adsense.<br /><br />Keyword search. Find some popular subjects, keywords or phrase. Select the ones which you think has more people clicking through. This is actually a keyword selector and suggestion tool that some sites are offering to those who are just their Adsense business.<br /><br />Writing articles. Start writing original content with keywords from the topics that you have achieved in your search. Take note that search engines are taking pride in the quality of their articles and what you will be writing should keep up with their demands.<br /><br />Quality content site.  Build a quality content site incorporated with Adsense ads that is targeting the subject and keywords of your articles and websites. This is where all that you’ve done initially will go to and this is also where they will prove their worth to you. <br /><br />The proper positioning of your ads should be done with care. Try to position your ads where surfers are most likely to click on them. According to research, the one place that surfers look first when they visit a certain site is the top left. The reason behind this is not known. Maybe it is because some of the most useful search engine results are at the top of all other rankings. So visitors tend to look in that same place when browsing through other sites.<br /><br />Some of those who are just starting at this business may think they are doing pretty well already and thinking that their clickthrough rates and CPM figures are quite healthy. However, there are more techniques and styles to generate more clicks to double your earnings. By knowing these techniques and working them to your advantage, you will realize that you will be getting three times more than other people who have been previously doing what they are doing.<br /><br />Finally, Adsense has some excellent tracking statistics that allows webmasters and publishers to track their results across a number of site on a site by site, page by page, or any other basis you wanted. You should be aware oft his capability and make the most of it because it is one powerful tool that will help you find out which ads are performing best. This way, you can fine tune your Adsense ads and focus more on the ones being visited the most rather than those who are being ignored.<br /><br />Another thing you should know. Banners and skyscrapers are dead. Ask the experts. So better forget about banners and skyscrapers. Surfers universally ignore these kinds of ad formats. The reason behind this is that they are recognized as an advert and advert are rarely of any interest that’s why people ignore them. <br /><br />To really start making money with Adsense, you should have a definite focus on what you wanted to achieve and how you will go about achieving them. As with any other kind of business ventures, time is needed coupled with patience. <br /><br />Do not just ignore your site and your Adsense once you have finished accomplishing them. Spare some time, even an hour, making adjustments to the Adsense ads on your sites to quickly trigger your Adsense income. <br /><br />Give it a try and you would not regret having gotten into Adsense in the first place.<br />

The Basics On How TO Start Making Money With Adsense

The Basics On How TO Start Making Money With Adsense Adsense is considered as one of the most powerful tool in a website publisher’s arsenal...

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Google Adsense - The Easiest Money To Make Online?

<h3>Google Adsense - The Easiest Money To Make Online? </h3><br />For the last couple of months, Google Adsense has dominated forums, discussions and newsletters all over the Internet. Already, there are tales of fabulous riches to be made and millions made by those who are just working from home. It seems that Google Adsense have already dominated the internet marketing business and is now considered the easiest way to making money online.<br /><br />The key to success with Adsense is the placing of ads on pages that are receiving high traffic for high demand keywords. The higher the cost-per-click to the advertiser, the more you will receive per click from your site. Obviously, it does not pay to target low cost-per-click keywords and place them on pages that do not receive hits. <br /><br />With all the people getting online and clicking away everyday, it is no wonder why Google Adsense has become an instant hit. <br /><br />For some who are just new to this market, it would be a blow to their pride knowing that their homepage is buried somewhere in the little ads promoting other people’s services. But then, when they get the idea that they are actually earning more money that way, all doubts and skepticism is laid to rest.<br /><br />There are two major, and clever, factors that some successful webmaster and publishers are learning to blend together in order to make money easier using Adsense.<br /><br />1. Targeting high traffic pages on your website. If you check on your logs, you will discover that many of your visitors are taking advantage of the free affiliate marketing resources and ebooks that you are offering on your site. In simple words, your ads are working effectively and are generating more clicks. It also means more money for you.<br /><br />2. Placing Adsense links on pages that are producing little, or better yet, no profit. By placing Adsense on a free resources page, you will reduce the amount of potential customers being lost to other sites. Tricky, but effective nonetheless. <br /><br />When learned to work effectively, these two factors are actually a good source of producing a minimal amount of revenue from a high traffic page. Many people are using this strategy to pick up some extra and cash with Adsense. This is also especially rewarding to informational sites that focus their efforts on delivering powerful affiliate link free content to their visitors. Now they can gain a monetary return on their services. <br /><br />With the many techniques that people are now learning on how to make the easiest money by their Adsense, it is not surprising that Google is trying everything to update and polish their Adsense in order to maintain their good image. <br /><br />The possibility of adding is 2nd tier in Adsense is not impossible. With all the people spending more time in their Adsense now and still more getting into this line of marketing, there is no doubt about the many new improvements yet to be made. Imagine the smiles on the faces of the webmasters and publishers all around the world if ever they sign up for sub-affiliates and double or even triple the amount that they are already earning. <br />The one particularly handy money-making feature that is available with Adsense now is the ability to filter out up to 200 urls. These gives webmasters the option to block out low value offers from their pages as well as competitors to their websites. Talk about taking only those that are advantageous and discarding the ones that seem “useless”.<br /><br />With Google Adsense, the possibilities are limitless. Yet there is also the possibility of someone taking advantage of the easy money process that this internet marketing is doing. If you think more about it, these negative factors may force Google to break down and thrash Adsense in the process. If that happens, people would have to go back to the old ways of internet marketing that does not make money online as easy as Adsense.<br /><br />For now, however, Google Adsense is here to stay. As long as there are people wanting to earn some easy cash online just using their talents, the future ahead is looking good. Besides with all the strict guidelines that Google is enforcing over Adsense, it will take awhile for the Adsense privileges to be spammed and even terminated.<br />

Google Adsense - The Easiest Money To Make Online?

Google Adsense - The Easiest Money To Make Online? For the last couple of months, Google Adsense has dominated forums, discussions and newsl...

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Don't Get Caught With Google Adsense Click Fraud

<h3>Don't Get Caught With Google Adsense Click Fraud </h3><br />Many web site owners are getting their Google Adsense account terminated when they have done nothing wrong to deserve the punishment. Considering the money that they are getting from Adsense, they would certainly want to get back into it. <br /><br />Considering the money to be made with Adsense, it is no wonder that they would want to get back into it. <br /><br />It is that same consideration why the Google Adsense click fraud is thought of and why many people are getting into it.<br /><br />Click fraud is the act of clicking on ads for the purpose of costing the advertiser money. It is simply the same as paying out cash for false leads. Many people website owners are aware of this fraud and are sharing the same sentiment that this is the one big problem that Adsense is facing.<br /><br />How do you prevent being involved in this fraud?<br /><br />Majority of web hosts are offering access logs. Once this is offered to you, it is necessary that you hand it over to Google as well. This allows them to look for any suspicious activity on your site. Problems like this are very serious and giving it to them is saying that you would want to help them in any way you can in solving the problem.<br /><br />It can also help if you have a click monitoring software. If you do not have one yet, you should try and get one. There is absolutely no major factor preventing you from having one because most of this software is free. <br /><br />As usual, all the information you have received should be turned over to Google. This is showing Google that you too are fighting against click frauds and is in no way a part of it. <br /><br />Study your server logs and watch for any activity that seems suspicious. Report anything that you may find odd, may it big or small thing. <br /><br />You may want to consider disabling ads for your own IP address and local geographic area. This will certainly prevent accidents and will not make Google mistake another user as you. You can do through a htaccess file. This will avoid Google mistaking as clicking on your own ads and be kicked out because of it. <br /><br />Keep your Adsense off on pop ups and pop unders. Your ads should not be displayed on content sites that promote illegal activity or tampering of the legal rights of other people or business. Included in this are the content that is considered adult and gambling ones. If you think that you may be breaking this rule, immediately remove your content or Adsense from the web page.<br /><br />Be truthful and confess up to Google about times when you might have clicked on your own as, whether accidentally or intentionally. Or the times when you have done something that is against the Terms of Service that they are implementing. Be honest about anything that you may have done that is wrong. Confessing is way better than Google learning about it eventually. It would mean eventual termination and no getting back what you have worked so hard for. <br /><br />Do not tell your family or friends about Adsense on your website. Chances are they may start clicking on them to help you make money without you knowing it. They may be doing more harm to you than help by trying it in the first place. <br /><br />If ever someone you know chanced upon your Adsense, make sure they understand that they cannot click on your ads under any circumstances. It would be wise to brief them on important things about Adsense and what not to do with them.<br /><br />Most pay per click networks have different measures in hand to protect website owners against click frauds. Other search engines can track more than 50 data points, IP address, browser’s information, user’s session info and pattern recognition. They also have “systems” available that detects fraud. Not to mention the specialized teams monitoring how things are going and helping advertisers stop click frauds.<br /><br />Google offers suggestion on how to avoid click fraud. Using “negative keywords” can be used to keep your Adsense showing on products and services that are in no way related to yours. Adding tracking URLs to your links so you can track the traffic coming from Google. <br /><br />Do not be caught in the Google click fraud. Be aware and be wary.<br />

Don't Get Caught With Google Adsense Click Fraud

Don't Get Caught With Google Adsense Click Fraud Many web site owners are getting their Google Adsense account terminated when they have...

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How To Avoid Getting Your Adsense Account Terminated

<h3>How To Avoid Getting Your Adsense Account Terminated </h3><br />Google, being the undisputable leader in search engines from then until now, is placing a high  importance on the quality and relevancy of its search engines. Most especially now that the company is public property. In order to keep the shareholders and users of its engines happy, the quality of the returned results are given extreme importance. <br /><br />For this same reason, doing the wrong things in the Adsense and other forms of advertisements, whether intentionally or unintentionally, will result in a severe penalty, may get you banned and even have your account terminated. Nothing like a good action taken to keep wrongdoers from doing the same things over again.<br /><br />So for those who are thinking of getting a career in Adsense, do not just think of the strategies you will be using to generate more earnings. Consider some things first before you actually get involved. <br /><br />Hidden texts. Filling your advertisement page with texts to small to read, has the same color as the background and using css for the sole purpose of loading them with rich keywords content and copy will earn you a penalty award that is given to those who are hiding links. <br /><br />Page cloaking. There is a common practice of using browser or bot sniffers to serve the bots of a different page other than the page your visitors will see. Loading a page with a bot that a human user will never see is a definite no-no. This is tricking them to click on something that you want but they may not want to go to.<br /><br />Multiple submissions. Submitting multiple copies of your domain and pages is another thing to stay away from. For example, trying to submit a URL of an Adsense as two separate URL’s is the same as inviting trouble and even termination. Likewise, this is a reason to avoid auto submitters for those who are receiving submissions. Better check first if your domain is submitted already an a certain search engine before you try to submit to it again. If you see it there, then move on. No point contemplating whether to try and submit there again.<br /><br />Link farms. Be wary of who and what are you linking your Adsense to. The search engines know that you cannot control your links in. But you can certainly control what you link to. Link farming has always been a rotten apple in the eyes of search engines, especially Google. That is reason enough to try and avoid them. Having a link higher than 100 on a single page will classify you as a link farm so try and not to make them higher than that.<br /><br />Page rank for sale. If you have been online for quite some time, you will notice that there are some sites selling their PR links or trading them with other sites. If you are doing this, expect a ban anytime in the future. It is okay to sell ads or gain the link. But doing it on direct advertisement of your page rank is a way to get on search engines bad side.<br /><br />Doorways. This is similar to cloaking pages. The common practice of a page loaded with choice keyword ads aimed at redirecting visitors to another “user-friendly” page is a big issue among search engines. There are many seo firms offering this kind of services. Now that you know what they actually are, try to avoid them at all costs.<br /><br />Multiple domains having the same content. In case you are not aware of it, search engines look at domains IP’s, registry dates and many others. Having multiple domains having the same exact content is not something you can hide from them. The same goes with content multiplied many times on separate pages, sub domains and forwarding multiple domains to the same content.<br /><br />Many of the above techniques apply to most search engines and is not entirely for Google only. By having a mind set that you are building your Adsense together with your pages for the human users and not for bots, you can be assured of the great things for your ads and sites. <br /><br />Not to mention avoiding the wrath of the search engines and getting your Adsense and site account terminated altogether.<br />

How To Avoid Getting Your Adsense Account Terminated

How To Avoid Getting Your Adsense Account Terminated Google, being the undisputable leader in search engines from then until now, is placing...

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5 Ways To Improve Your Adsense Earnings

<h3>5 Ways To Improve Your Adsense Earnings </h3><br /><div style="text-align: justify;">If webmasters want to monetize their websites, the great way to do it is through Adsense. There are lots of webmasters struggling hard to earn some good money a day through their sites. But then some of the “geniuses” of them are enjoying hundreds of dollars a day from Adsense ads on their websites. What makes these webmasters different from the other kind is that they are different and they think out of the box. <br /><br />The ones who have been there and done it have quite some useful tips to help those who would want to venture into this field. Some of these tips have boosted quite a lot of earnings in the past and is continuously doing so.<br /><h2 class="post-box-title" style="background-color: white; border: 0px none; box-sizing: border-box; color: #333333; font-family: "Droid Sans", Arial, Verdana, sans-serif; font-size: 20px; font-weight: normal; line-height: 26px; list-style: none; margin: 0px; outline: none; padding: 0px; text-align: start;"><br /></h2><h2 class="post-box-title" style="background-color: white; border: 0px none; box-sizing: border-box; font-family: "Droid Sans", Arial, Verdana, sans-serif; font-size: 20px; font-weight: normal; line-height: 26px; list-style: none; margin: 0px; outline: none; padding: 0px; text-align: center;"><a href="http://www.stylopk.net/how-to-earn-money-online/" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: none; transition: all 0.2s ease-in-out;"><span style="color: red;">How to earn Money Online</span></a></h2><br />Here are some 5 proven ways on how best to improve your Adsense earnings.<br /><br />1. Concentrating on one format of Adsense ad. The one format that worked well for the majority is the Large Rectangle (336X280). This same format have the tendency to result in higher CTR, or the click-through rates. Why choose this format out of the many you can use? Basically because the ads will look like normal web links, and people, being used to clicking on them, click these types of links. They may or may not know they are clicking on your Adsense but as long as there are clicks, then it will all be for your advantage.<br /><br />2. Create a custom palette for your ads. Choose a color that will go well with the background of your site. If your site has a white background, try to use white as the color of your ad border and background. The idea to patterning the colors is to make the Adsense look like it is part of the web pages. Again, This will result to more clicks from people visiting your site.<br /><br />3. Remove the Adsense from the bottom pages of your site and put them at the top. Do not try to hide your Adsense. Put them in the place where people can see them quickly. You will be amazed how the difference between Adsense locations can make when you see your earnings.<br /><br />4. Maintain links to relevant websites. If you think some sites are better off than the others, put your ads there and try to maintaining and managing them. If there is already lots of Adsense put into that certain site, put yours on top of all of them. That way visitor will see your ads first upon browsing into that site.<br /><br />5. Try to automate the insertion of your Adsense code into the webpages using SSI (or server side included). Ask your web administrator if your server supports SSI or not. How do you do it? Just save your Adsense code in a text file, save it as “adsense text”, and upload it to the root directory of the web server. Then using SSI, call the code on other pages. This tip is a time saver especially for those who are using automatic page generators to generate pages on their website.<br /><br />These are some of the tips that have worked well for some who want to generate hundreds and even thousands on their websites.  It is important to know though that ads are displayed because it fits the interest of the people viewing them. So focusing on a specific topic should be your primary purpose because the displays will be especially targeted on a topic that persons will be viewing already. <br /><br />Note also that there are many other Adsense sharing the same topic as you. It is best to think of making a good ad that will be somewhat different and unique than the ones already done. Every clickthrough that visitors make is a point for you so make every click count by making your Adsense something that people will definitely click on.<br /><br />Tips given by those who have boosted their earnings are just guidelines they want to share with others. If they have somehow worked wonders to some, maybe it can work wonders for you too. Try them out into your ads and see the result it will bring.<br /><br />If others have done it, there is nothing wrong trying it out for yourself.</div>

5 Ways To Improve Your Adsense Earnings

5 Ways To Improve Your Adsense Earnings If webmasters want to monetize their websites, the great way to do it is through Adsense. There are ...

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3 Reasons Why Adsense Is Essential For Content Sites

<h3>3 Reasons Why Adsense Is Essential For Content Sites </h3><br />To know why Adsense is essential for your content sites is to know first how this works. <br /><br />The concept is really simple, if you think about it. The publisher or the webmaster inserts a java script into a certain website. Each time the page is accessed, the java script will pull advertisements from the Adsense program. The ads that are targeted should therefore be related to the content that is contained on the web page serving the ad. If a visitor clicks on an advertisement, the webmaster serving the ad earns a portion of the money that the advertiser is paying the search engine for the click.<br /><br />The search engine is the one handling all the tracking and payments, providing an easy way for webmasters to display content-sensitive and targeted ads without having the hassle to solicit advertisers, collect funds, monitor the clicks and statistics which could be a time-consuming task in itself. It seems that there is never a shortage of advertisers in the program from which the search engine pulls the Adsense ads. Also webmasters are less concerned by the lack of information search engines are providing and are more focused in making cash from these search engines.<br /><br />The first reason why Adsense is essential for content sites is because it already has come a long way in understanding the needs of publishers and webmasters. Together with its continuous progression is the appearance of more advanced system that allows full ad customization. Webmasters are given the chance to choose from many different types of text ad formats to better complement their website and fit their webpage layout.<br /><br />The different formatting enables the site owners the possibility of more click through from visitors who may or may not be aware of what they are clicking on. It can also appeal to the people visiting thus make them take that next step of looking up what it is all about. This way the people behind the Adsense will get their content read and making profit in the process.<br /><br />The second reason is the ability of the Adsense publishers to track not only how their sites are progressing but also the earnings based on the webmaster-defined channels. The recent improvements in the search engines gives webmasters the capability to monitor how their ads are performing using customizable reports that has the capacity to detail page impressions, clicks and click-through rates. Webmasters and publishers can now track specific ad formats, colors and pages within a website. Trends are also easily spotted. <br /><br />With the real-time reporting at hand, the effectiveness of the changes made will be assessed quickly. There would be time to sort out the contents that people are making the most clicks on. The ever-changing demands would be met while generating cash for the webmasters and publishers. The more flexible tools are also allowing webmasters to group web pages by URL, domain, ad type or category, which will provide them some accurate insight on which pages, ads and domains are performing best.<br /><br />The last and final reason is that the advertisers have realized the benefits associated having their ads served on targeted websites. Thus increasing the possibility that a prospective web surfer will have an interest in their product and services. All because of the content and its constant maintenance. As opposed to those who are no using Adsense in their sites, they are given the option of having other people do their content for them, giving them the benefit of having successful and money-generating web sites.<br /><br />Adsense is all about targeted content, the more targeted your content is, the more target the search engines’ ads will be. There are some web masters and publishers who are focused more on their site contents and how best to maintain them rather than the cash that the ads will generate for them. This is the part where the effectiveness is working its best. <br /><br />There was a time when people were not yet aware of the money to be achieved from advertisements. The cash generated only came into existence when the webmasters and publishers realized how they can make Adsense be that generator. In those days, the content were the most important factors that is taken quite seriously. It still is. With the allure of money, of course.<br />

3 Reasons Why Adsense Is Essential For Content Sites

3 Reasons Why Adsense Is Essential For Content Sites To know why Adsense is essential for your content sites is to know first how this works...

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What Is Search Engine Optimization

<h3 align="JUSTIFY" class="western"><span style="font-family: "verdana" , sans-serif;">What Is Search Engine Optimization </span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related to your site and ensuring that this ranks your site highly in search engines so that when someone searches for specific phrases it returns your site on tops. It basically involves fine tuning the content of your site along with the HTML and Meta tags and also involves appropriate link building process. The most popular search engines are Google, Yahoo, MSN Search, AOL and Ask Jeeves. Search engines keep their methods and ranking algorithms secret, to get credit for finding the most valuable search-results and to deter spam pages from clogging those results. A search engine may use hundreds of factors while ranking the listings where the factors themselves and the weight each carries may change continually. Algorithms can differ so widely that a webpage that ranks #1 in a particular search engine could rank #200 in another search engine. New sites need not be "submitted" to search engines to be listed. A simple link from a well established site will get the search engines to visit the new site and begin to spider its contents. It can take a few days to even weeks from the referring of a link from such an established site for all the main search engine spiders to commence visiting and indexing the new site.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">If you are unable to research and choose keywords and work on your own search engine ranking, you may want to hire someone to work with you on these issues.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Search engine marketing and promotion companies, will look at the plan for your site and make recommendations to increase your <a href="http://www.stylopk.net/category/online-marketing/" target="_blank">search engineranking and website traffic</a>. If you wish, they will also provide ongoing consultation and reporting to monitor your website and make recommendations for editing and improvements to keep your site traffic flow and your search engine ranking high. Normally your search engine optimization experts work with your web designer to build an integrated plan right away so that all aspects of design are considered at the same time.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div>

What Is Search Engine Optimization

What Is Search Engine Optimization Search Engine Optimization is a process of choosing the most appropriate targeted keyword phrases related...

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Website as Storefronts

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><b>Website as Storefronts </b></span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">A customer walks into the store, browses through products and shelves, picks up items, inspects, considers the prices, chooses a product and takes it to the cash register to pay. Now if you want to sell your products online, then your site must be enabled for e-commerce, where you must have the following features:</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><ul><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">You need to provide plenty of content and product description like sizes, dimensions, colors and comparisons with other similar products. It must allow the customer to choose a product, get a clear pricing and shipping costs on the product, complete the transaction and get an order number, and/or invoice confirmation via email. Allow your customer to choose a shipping method.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">You must tell the customer if the item is in stock or delivered against order. Ideally, you should have an email contact or live help if the customer has a question. Most importantly you must respond immediately! If you want to provide your own live chat and help desk services on your website, specialized softwares are available for purchase. </span></span></span> </div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Be sure your customer service links are large and clearly marked, so your client does not have to dig around to find information.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Provide an ‘about us’ section or a section about your policies. If you have privacy statements and customer satisfaction policies, your customer will feel better about shopping in your store.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">You probably want to have customer quotes and references on the storefront page, as well, to let your prospective client know that others are happy with your service.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Provide an FAQ with information about your return-back policies, guarantees, shipping prices and insurance charges if any.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">If you are so inclined, you can offer a print catalogue if the customer prefers to order one from your storefront and shop in the privacy of their homes.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Do not annoy your customers by presenting products that are marked ‘sold’ or pages that say ‘under construction’ or ‘coming soon’.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Do add new content frequently, so your returning customers will not be bored by seeing the same products they saw four months ago.</span></span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">If your site has got a date tag or has current references, be careful to change these references frequently so you don’t give the perception that nobody is attending or reading your site.</span></span></span></div></li></ul>

Website as Storefronts

Website as Storefronts A customer walks into the store, browses through products and shelves, picks up items, inspects, considers the pric...

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Web Hosting Services and Domain Names

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><b>Web Hosting Services and Domain Names</b></span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Choosing an appropriate domain name is very important. First and foremost, when it comes to domain names, try to stay away from the silly, stupid, ridiculous or clever. Keep your domain name simple and make it something your customers can remember if they lose the link to your business website.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Take note that, while your domain name on Geocities or AOL may seem like the least expensive way to go, it may also get you dropped from certain search engines. Some search engines ignore domain addresses that reside on these ‘free servers’ or on the ‘cheap’ servers.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Even if your site is recognized and considered by search engines, a professional domain name that uses your primary company name or associated words is likely to get more attention and be considered as a stable business by your prospective customers.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Purchasing domain names are not that expensive which cost about $100 and there are many companies that can register the name for you, provided it is available and has not already been used by another company.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Using one of your keywords in your domain name can increase your score on some search engines. For example, </span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i>solderingirons.com </i></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">could be more effective as </span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i>Electric-soldering-irons.com, </i></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">if that domain name was available.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">You might also choose to establish more than one domain name using keywords and then link your ‘doorway’ domain sites to your primary site. But you will have to pay for each of the domain name and also the monthly hosting fees. It all depends on the type and size of your business and your competition.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Keep in mind that some search engines disregard ‘doorway’ sites. So put at least a page of content on the doorway site with some useful information and then link it to your primary site. But don’t design it as an empty page. The other reason being, you can have one, three, five, or even more email addresses that all contain your business name, and give your business a professional feel. When customers get emails from </span></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">dominicstone@solderingirons.com</span></span><span style="color: blue;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"></span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">they feel as if they are dealing with a stable, professional business operation.</span></span></span></div><div style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">No need for customers to understand how you manage all your email boxes on your domain. They just need to feel your business is dependable and reputable.</span></span></span></div>

Web Hosting Services and Domain Names

Web Hosting Services and Domain Names Choosing an appropriate domain name is very important. First and foremost, when it comes to domain n...

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Web Hosting Companies

<h3 align="JUSTIFY" class="western"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><b>Web Hosting Companies</b></span></span></h3><div align="JUSTIFY" class="western"></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">With thousands of web hosting companies in the market it can be difficult if not impossible to know which web site hosting companies truly provide an excellent hosting solution at an excellent price. When you have an established domain name with a good web hosting company, you can get reports on your traffic and which of your pages your customers are visiting most often, as well as many other statistics.</span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Your web host will charge you a fee for monthly service that ranges from $10 or $20 to the more expensive $50.00 per month. Plan to pay between $300 and $500 per year to your web host.</span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Always avoid free or very inexpensive web hosting services, because you may experience bouts of server downtimes and you are likely to have significant limitations in storage, number of email addresses, FTP upload etc.</span></span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Be sure your web host can accommodate e-commerce and storefronts, wireless capability, bogs, forums, chats, online interactive helps and anything else you want to add onto your site.</span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Estimate what your growth needs are and ensure that this web host can serve you as you grow. The last thing you want to do is change host mid way unless you absolutely have to do so.</span></span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Check your bandwidth capability to be sure that, if your website traffic grows rapidly, your customers will not have to wait to download or view information. Three things to look for in a web hosting company are:</span></span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">1. </span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><b>Excellent Customer Support</b></span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">: Your hosting provider should be there for you 24/7 and give you instant access to the technicians you need to solve your problem. Ask them how long it takes for them to typically respond to your problem. A good test is to call them in the mid night to check if you get to a live, level 3 support. </span></span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div align="JUSTIFY" class="western"><span style="color: black;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">2. </span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><b>A Sound Infrastructure</b></span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">: Check whether they offer a multi-homed network powered by multiple bandwidth providers to ensure redundancy. Some offer a 100% guarantee on its network availability or network uptime. </span></span></span></span></div><div align="JUSTIFY" class="western"><br /></div><div class="western"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">3. </span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><b>Financial Stability</b></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">: If you're running very critical operations, you can't afford to be with a hosting company that may not be in business in a few months.</span></span></div>

Web Hosting Companies

Web Hosting Companies With thousands of web hosting companies in the market it can be difficult if not impossible to know which web site h...

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Use Keywords In Page Titles

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><b>Use Keywords In Page Titles</b></span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">It is recommended to use keywords in page titles itself. This title tag is different from a Meta tag, but it's worth considering it in relation to them. Whatever text one places in the title tag (between the <title> and </title> portions) will appear in the title bar of browsers when they view the web page. Some browsers also append whatever you put in the title tag by adding their own name, as for example Microsoft's Internet Explorer or OPERA.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The actual text you use in the title tag is one of the most important factors in how a search engine may decide to rank your web page. In addition, all major web crawlers will use the text of your title tag as the text they use for the title of your page in your listings.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">If you have designed your website as a series of websites or linked pages and not just a single Home Page, you must bear in mind that </span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i>each page</i></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">of your website must be search engine optimized. The title of each page i.e. the keywords you use on that page and the phrases you use in the content will draw traffic to your site.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The unique combination of these words and phrases and content will draw customers using different search engine terms and techniques, so be sure you capture all the keywords and phrases you need for each product, service or information page.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The most common mistake made by small business owners when they first design their website is to place their business name or firm name in every title of every page. Actually most of your prospective customers do not bother to know the name of your firm until after they have looked at your site and decided it is worth book marking.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">So, while you want your business name in the title of the home page, it is probably a waste of valuable keywords and space to put it in the title line of every page on your site. Why not consider putting keywords in the title so that your page will display closer to the top of the search engine listing. </span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Dedicating first three positions for keywords in title avoiding the stop words like ‘and’, ‘at’ and the like is crucial in search engine optimization.</span></span></div>

Use Keywords In Page Titles

Use Keywords In Page Titles It is recommended to use keywords in page titles itself. This title tag is different from a Meta tag, but it...

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Tools to Monitor your Website

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Arial, sans-serif;"><b>Tools to Monitor your Website</b></span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Arial, sans-serif;">You can’t just put your website on the net with right keywords and all the right touches and expect your traffic and ranking will remain constant. As the web is an ever changing landscape, you have to keep track of your own web results like what is happening with the competition and also the best and highest ranked sites. There are many useful tools to help you find out what exactly is happening. </span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">1. A tool which you can use to test your own website links or other websites for broken links:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://home.snafu.de/tilman/xenulink.html</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">2. With this tool you can check search engines for the number of back links to your URL i.e. other web pages linking to your site:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/backlinks/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">3.</span></span><span style="color: black;"><span style="font-family: Arial, sans-serif;"><i><b></b></i></span></span><span style="color: black;"><span style="font-family: Arial, sans-serif;">It sometimes becomes important to know where the servers of your hosting company are physically located. Because, some search engines like Google have the ability to filter search results based on their physical location called geotargeting. This could be used to determine why your site is showing in only a certain country. This link can also be used to research the country location of a particular competitor’s website:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/website-country/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">4. In order to track the location of the visitor or a customer to your website:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/geovisitors/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">5. In order to check the Yahoo! web ranking of your’s or your competitor’s website use :</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/webrank/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">6. Here is a link to check the web ranking of a website using a Mac or Apple computer:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/pagerank-mac/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">7. You need a Google AdSense account for using this</span></span><span style="color: black;"><span style="font-family: Arial, sans-serif;"><i><b>.</b></i></span></span><span style="color: black;"><span style="font-family: Arial, sans-serif;">This link provides you with charts and reports which will help you analyze traffic, clicks, and results from your AdSense advertising</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/adsense-charts/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">8. If you have an AdSense account, you can analyze your website address or another website address to see what Google ads will be displayed when the customer selects certain website names or keywords:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/adsense-sandbox/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">9. This link will take you to a cooperative advertising network where you can join to display and</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">share your ads with other website owners:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/ad-network/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">10. You can add the Search Functionality on your website which uses Google. This works only if your site is listed in the Google Index.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"></span><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/search/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Arial, sans-serif;">11. Here are some links to free website counters which you can use on your website to track your traffic and hits:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.digitalpoint.com/tools/counter/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.amazingcounters.com/?ref=gad033</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.cyber-counter.com/signup.php</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.statcounter.com/free_hit_counter.html</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: Arial, sans-serif;">http://www.free-counters.net/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div>

Tools to Monitor your Website

Tools to Monitor your Website You can’t just put your website on the net with right keywords and all the right touches and expect your tra...

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Important Tips to Increase Ranking and Website Traffic

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><b>Tips to Increase Ranking and Website Traffic</b></span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">It is worth cataloguing the basic principles to be enforced to increase website traffic and search engine rankings.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"> </div><ul><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Create a site with valuable content, products or services.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Place primary and secondary keywords within the first 25 words in your page content and spread them evenly throughout the document.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Research and use the right keywords/phrases to attract your target customers.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Use your keywords in the right fields and references within your web page. Like Title, META tags, Headers, etc.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Keep your site design simple so that your customers can navigate easily between web pages, find what they want and buy products and services.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Submit your web pages i.e. every web page and not just the home page, to the most popular search engines and directory services. Hire someone to do so, if required. Be sure this is a manual submission. Do not engage an automated submission service.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Keep track of changes in search engine algorithms and processes and accordingly modify your web pages so your search engine ranking remains high. Use online tools and utilities to keep track of how your website is doing.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Monitor your competitors and the top ranked websites to see what they are doing right in the way of design, navigation, content, keywords, etc. </span></span> </div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Use reports and logs from your web hosting company to see where your traffic is coming from. Analyze your visitor location and their incoming sources whether search engines or links from other sites and the keywords they used to find you.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Make your customer visit easy and give them plenty of ways to remember you in the form of newsletters, free reports, reduction coupons etc.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Demonstrate your industry and product or service expertise by writing and submitting articles for your website or for article banks so you are perceived as an expert in your field.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">When selling products online, use simple payment and shipment methods to make your customer’s experience fast and easy.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">When not sure, hire professionals. Though it may seem costly, but it is a lot less expensive than spending your money on a website which no one visits.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Don’t look at your website as a static brochure. Treat it as a dynamic, ever-changing sales tool and location, just like your real store to which your customers with the same seriousness.</span></span></div></li></ul>

Important Tips to Increase Ranking and Website Traffic

Tips to Increase Ranking and Website Traffic It is worth cataloguing the basic principles to be enforced to increase website traffic and s...

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Tips to Get Repeat Web Traffic

<h3 align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><b>Tips to Get Repeat Web Traffic </b></span></h3><div align="JUSTIFY"><br /></div><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can even put a date counter on the page to show when it was last updated.</span></span><br /> <div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">2. Offer additional value on your website. </span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i>For affiliates and partners </i></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">you can place links to their sites and products and ask them to do the same for you. You can also advertise their books or videos, if these products relate to your industry and are not in competition with your own product.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">3</span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i>. </i></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">You can allow customers to ‘opt in’ to get discounts and special offers. Place a link on your site to invite customers to ‘opt in’ to get a monthly newsletter or valuable coupons.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">4. Add a link to your primary page with a script ‘Book Mark or Add this site to your Favorites’.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">5. Add a link ‘Recommend this site to a Friend’ so that the visitor can email your website link, with a prewritten title, “Thought you might be interested in this”, just by clicking on it.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">6. Brand your website so that visitors always know they are on your site. Use consistent colors, logos and slogans and always provide a ‘Contact Us’ link on each page.</span></span></div><div align="JUSTIFY"> </div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">7. Create a ‘Our Policies’ page that clearly defines your philosophy and principles in dealing with your customers. Also post your privacy policy as well so that clients know they are secure when they visit your site.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">8. Create a FAQ page which addresses most of the doubts and clarifications about your product or your company that are likely to be asked. This helps to resolve most of the customers doubts in their first visit to your site. </span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">8. Ensure that each page on your website has appropriate titles and keywords so that your customer can find their way back to your site if they lose the book mark.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">9. Never spam a client, who has opted for newsletters, with unsolicited emails. Later if they decide they want to ‘opt out’ of the mailings, be sure you honor their request and take them off the mailing list. They may still come back if they like your products. But they will certainly not come back if you continue to flood their email box with mails they no longer wish to receive.</span></span></div>

Tips to Get Repeat Web Traffic

Tips to Get Repeat Web Traffic 1. Update the pages on your website frequently. Stagnant sites are dropped by some search engines. You can ...

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The Importance of Search Engines

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><b>The Importance of Search Engines</b></span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">It is the search engines that finally bring your website to the notice of the prospective customers. When a topic is typed for search, nearly instantly, the search engine will sift through the millions of pages it has indexed about and present you with ones that match your topic. The searched matches are also ranked, so that the most relevant ones come first.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Remember that a prospective customer will probably only look at the first 2-3 listings in the search results. So it does matter where your website appears in the search engine ranking.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Further, they all use one of the top 6-7 search engines and these search engines attract more visitors to websites than anything else. So finally it all depends on which search engines the customers use and how they rank your site.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">It is the Keywords that play an important role than any expensive online or offline advertising of your website.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">It is found by surveys that a when customers want to find a website for information or to buy a product or service, they find their site in one of the following ways:</span></span></div><ul><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The first option is they find their site through a search engine.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Secondly they find their site by clicking on a link from another website or page that relates to the topic in which they are interested.</span></span></div></li><li><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Occasionally, they find a site by hearing about it from a friend or reading in an article. </span></span> </div></li></ul><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Thus it’s obvious the the most popular way to find a site, by search engine, represents more than 90% of online users. In other words, only 10% of the people looking for a website will use methods other than search engines.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">All search engines employ a ranking algorithm and one of the main rules in a ranking algorithm is to check the </span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i>location and frequency of keywords on a web page</i></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">. Don’t forget that algorithms also give weightage to link population (number of web pages linking to your site). When performed by a qualified, experienced search engine optimization consultant, your site for high search engine rankings really does work, unless you have a lot of money and can afford to pay the expert. With better knowledge of search engines and how they work, you can also do it on your own.</span></span></div>

The Importance of Search Engines

The Importance of Search Engines It is the search engines that finally bring your website to the notice of the prospective customers. When...

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The Importance of Referrer Logs

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><b><span style="font-weight: normal;"><span style="font-family: Verdana, sans-serif;">The Importance of Referrer Logs</span></span></b></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Referrer logging is used to allow web servers and websites to identify where people are visiting them either for promotional or security purposes. You can find out which search engine they used to find your site and whether your customer has come from a ‘linked site’. It is basically the URL of the previous webpage from which your link was followed. </span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">By default, most hosting accounts don’t include referrer logs but may be subscribedd for an extra monthly fee. </span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">If your web host does not provide a graphic report of your log files, you can still view the referrer logs for your website by logging into the host server using free or low-cost FTP software, like these:</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">FTP Explorer: http://www.ftpx.com/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">LogMeIn: http://secure.logmein.com/dmcq/103/support.asp</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">SmartFTP: http://www.smartftp.com/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">FTP Voyager: http://www.ftpvoyager.com/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The log file is available on your web server which can be download into your computer later. You can use a log analysis tool, like those mentioned below, to create a graphic report from your log files so that the files are easier to understand.</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Abacre Advanced Log Analyzer http://www.abacre.com/ala/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Referrer Soft http://www.softplatz.com/software/referrer/</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Log Analyzer http://www.loganalyzer.net</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">You can view the files using Word, Word Perfect, txt or WordPad files even if you don’t have the right tool. This information is very crucial to your business and marketing plans and is not advisable to neglect it.</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">In addition to identifying the search engine or linked site from where your visitor arrived, referrer logs can also tell you what keywords or keyword phrases your client used for searching.</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">As referrer information can sometimes violate privacy, some browsers allow the user to disable the sending of referrer information. Proxy and Firewall software can also filter out referrer information, to avoid leaking the location of private websites. This can result in other problems, as some servers block parts of their site to browsers that don't send the right referrer information, in an attempt to prevent </span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i>deep linking</i></span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">or unauthorized use of bandwidth. Some proxy software gives the top-level address of the target site itself as the referrer, which prevents these problems and still not divulging the user's last visited site.</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Since the referrer can easily be spoofed or faked, however, it is of limited use in this regard except on a casual basis.</span></span></div>

The Importance of Referrer Logs

The Importance of Referrer Logs Referrer logging is used to allow web servers and websites to identify where people are visiting them either...

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Submitting Your Website to Search Engines

<h3 align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><b>Submitting Your Website to Search Engines</b></span></h3><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">If you have a web-based business or if a significant portion of your business is done on the web through your website, then the best advertising and marketing is done by submitting to a search engine. No amount of press release, newspaper or radio ad, banner ad, spam email or newsletter will achieve the same results, although, maybe effective in a small proportion.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Beware of companies that promise automatic submission of your website to hundreds of search engines which are but only false promises. The best way to submit your website for search engine ranking and inclusion is to do it yourself or to hire an expert to do it manually, by contacting the search engine companies and directories.</span></span><br /><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"></span></span><br /><h2 class="post-box-title" style="background-color: white; border: 0px none; box-sizing: border-box; color: #333333; font-family: "Droid Sans", Arial, Verdana, sans-serif; font-size: 20px; font-weight: normal; line-height: 26px; list-style: none; margin: 0px; outline: none; padding: 0px; text-align: start;"><br /></h2><h2 class="post-box-title" style="background-color: white; border: 0px none; box-sizing: border-box; font-family: "Droid Sans", Arial, Verdana, sans-serif; font-size: 20px; font-weight: normal; line-height: 26px; list-style: none; margin: 0px; outline: none; padding: 0px; text-align: center;"><a href="http://www.stylopk.net/dominate-fashion-industry-effective-strategies/" style="border: 0px none; box-sizing: border-box; list-style: none; margin: 0px; outline: none; padding: 0px; text-decoration: none; transition: all 0.2s ease-in-out;"><span style="color: red;">How to dominate in fashion industry with effective strategies?</span></a></h2></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Before you begin to submit your website to search engines ensure your websites are thoroughly designed to the professional quality using the right key words, good graphics and pictures and the relevant content. Don’t submit websites that are incomplete. While submitting to a search engine, make sure to provide information about your website, keywords and any other information that may be pertinent, including the name and contact information of your business. </span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Mere submission to search engine companies does not guarantee that your site would be immediately listed and the ranking will be high. Because there are thousands of new websites coming up every day and it may take quite sometime before they take up your site for review by human editors. One important factor to remember while submitting site is to include a site map of your website which makes the crawling easy for the web robots. Search engines like ‘http://www.google.com’ hardly considers submissions without sitemaps.</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">There are many online companies that accept search engine submission services. You can choose to do it yourself with a software package and service like this one:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><u><a href="http://www.webposition.com/order/trial.asp?WT.mc_id=google%3A%7Bifsearch%3Asearch%7D%7Bifcontent%3Acontent%7D%3A%7Bcreative%7D%3Atrial%3A%7Bkeyword%7D&WT.srch=1"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">http://www.webposition.com/order/trial.asp?WT.mc_id=google%3A%7Bifsearch%3Asearch%7D%7Bifcontent%3Acontent%7D%3A%7Bcreative%7D%3Atrial%3A%7Bkeyword%7D&WT.srch=1</span></span></a></u></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Or if you want professional help try the following sites:</span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><u><a href="http://www.addpro.com/professional_submission"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">http://www.addpro.com/professional_submission</span></span></a></u></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: blue;"><u><a href="http://www.submitawebsite.com/aboutus.html"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">http://www.submitawebsite.com/aboutus.html</span></span></a></u></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Don’t use the automatic submission services.</span></span></span></div><div style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Here is a list of the most popular Search Engines and directory companies:</span></span></span></div><div style="margin-bottom: 0cm;"><br /></div><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><b>Search Engines</b></span></span></span></div><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><i>Go.com/InfoSeek AltaVista</i></span></span></span></div><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><i>Google, HotBot</i></span></span></span></div><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><i>Excite/Webcrawler</i></span></span></span></div><h1 class="western"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Directories</span></span></h1><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><i>AOL Search Inktomi</i></span></span></span></div><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><i>Lycos Open Directory</i></span></span></span></div><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><i>MSN, Yahoo!</i></span></span></span></div><div style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;"><i>LookSmart Snap</i></span></span></span></div><div style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">Apart from the above there are thousands of search engines and directory companies, where you can submit your website to as many companies as possible. The following links gives info on other search engines and directories:</span></span></span></div><div style="margin-bottom: 0cm;"><br /></div><div style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">http://websearch.about.com/library/searchengine/blsearchenginesatoz.htm</span></span></span></div><div style="margin-bottom: 0cm;"><br /></div><div style="margin-bottom: 0cm;"><span style="color: blue;"><span style="font-family: "verdana" , sans-serif;"><span style="font-size: x-small;">http://websearch.about.com/library/tableofcontents/blsearchenginetableofcontents.htm</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div>

Submitting Your Website to Search Engines

Submitting Your Website to Search Engines If you have a web-based business or if a significant portion of your business is done on the web t...

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Some Important Keyword Research Tools

<h3 align="JUSTIFY" class="western"><span style="font-size: large;"><span style="font-weight: normal;"><span style="font-family: Verdana, sans-serif;">Some Important Keyword Research Tools </span></span></span></h3><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">One need to choose those keywords that are frequently searched for and which is in high demand, but not being already used by many other websites and competitors, and thus has low competition. There are a number of keyword research tools that can help you find them.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Apart from the Wordtracker which was already discussed in an other article, we have some more equally important research tools like the Overture, Google AdWords Keyword and Guidebeam. </span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Overture's </span></span><span style="color: blue;"><u><a href="http://inventory.overture.com/d/searchinventory/suggestion/"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">http://inventory.overture.com/d/searchinventory/suggestion/</span></span></a></u></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"> keyword suggestion tool is free and much quicker to use than Wordtracker. It works more like the Wordtracker but doesn't tell you how many websites are targeting each keyword phrase. For example if you type ‘Computer’, the Overture search suggestion tool will tell you that during the last month the word ‘Computer’ was searched, say for example 459550 times at Overture.Com. Similarly 'computer game' was searched 302210 times. Also, given one word it will tell you all relevant combinations of that word, which are based on actual searches done by people. If the word you keyed in is not a common search term then you will not get any results. It means that very few people have actually searched for that word during the last month.</span></span></div><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Even Google Keyword Tool generates potential keywords for your ad campaign and reports their Google statistics, including search performance and seasonal trends. Features of this tool include,</span></span></div><ul><li><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Sorting the results of your desired keyword search by popularity, past performance history within the AdWords system, cost, and predicted ad position. </span></span> </div></li><li><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Easy keyword manipulation where you can select a few keywords here and there or add them all at once. </span></span> </div></li><li><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Searches for keywords present even in any webpage URL specified by your search. It can also expand your keyword search even further to include those pages that are linked to or from the original URL page.</span></span></div></li><li><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">More keyword results are generated based on regularly updated usage statistics database. This helps you to get new keywords or phrases.</span></span></div></li></ul><div align="JUSTIFY"><br /></div><div align="JUSTIFY"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Guidebeam </span></span><span style="color: blue;"><u><a href="http://www.guidebeam.com/"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">http://www.guidebeam.com/</span></span></a></u></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"> is an interesting resource. Type in a phrase and it will suggest a large number of related searches. The numbers generated against each phrase are Guidebeam's estimation of how relevant that phrase is.</span></span></div><div align="JUSTIFY"><br /></div><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">These softwares are useful for researching how people search the web and then optimizing your own web pages so that more people find your web site.</span></span><br />

Some Important Keyword Research Tools

Some Important Keyword Research Tools One need to choose those keywords that are frequently searched for and which is in high demand, but ...

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Must Have Features Your Web Site

<h1 class="western">Must Have Features Your Web Site </h1><div align="JUSTIFY" style="margin-bottom: 0cm;"></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><b>Just don’t focus on the home page, keywords and titles</b></span></span></span><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><i><b>.</b></i></span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The first step to sales when customers visit your site to see the products they were looking for. Of course, search engine optimization and better rankings can’t keep your customer on your site or make them buy. The customer having visited your site, now ensure that he gets interested in your products or services and stays around. Motivate him to buy the product by providing clear and unambiguous information. Thus if you happen to sell more than one product or service, provide all necessary information about this, may be by keeping the information at a different page. By providing suitable and easily visible links, the customer can navigate to these pages and get the details. </span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><b>Understanding Your Target Customer</b></span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">If you design a website you think will attract clients, but you don’t really know who your customers are and what they want to buy, it is unlikely you make much money. Website business is an extension or replacement for a standard storefront. You can send email to your existing clients and ask them to complete a survey or even while they are browsing on your website. Ask them about their choices. Why do they like your products? Do you discount prices or offer coupons? Are your prices consistently lower than others? Is your shipping price cheaper? Do you respond faster to client questions? Are your product descriptions better? Your return policies and guarantees better than your competitor’s? To know your customer you can check credit card records or ask your customer to complete a simple contact form with name, address, age, gender, etc. when they purchase a product.</span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><br /></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;"><b>Does your website give enough contact information? </b></span></span></span></div><div align="JUSTIFY" style="margin-bottom: 0cm;"><span style="color: black;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">When you sell from a website, your customer can buy your products 24 hrs a day and also your customers may be from other states that are thousands of miles away. </span></span></span><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Always provide contact information, preferably on every page of your website, complete with mailing address, telephone number and an email address that reaches you. People may need to contact you about sales, general information or technical problems on your site. Also have your email forwarded to another email address if you do not check your website mailbox often. When customer wants to buy online provide enough options like credit card, PayPal or other online payment service.</span></span></div>

Must Have Features Your Web Site

Must Have Features Your Web Site Just don’t focus on the home page, keywords and titles . The first step to sales when customers visit you...

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Keyword Density

<div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: small;"><b>Keyword Density </b></span></span></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><br /></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;">Keyword density is an indicator of the number of times the selected keyword appears in the web page. But mind you, keywords shouldn’t be over used, but should be just sufficient enough to appear at important places.</span></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><br /></div><div align="JUSTIFY" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;">If you repeat your keywords with every other word on every line, then your site will probably be rejected as an artificial site or spam site.</span></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><br /></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Keyword density is always expressed as a percentage of the total word content on a given web page.</span></span></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><br /></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Times New Roman, serif;"><span style="font-size: small;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Suppose you have 100 words on your webpage (not including HMTL code used for writing the web page), and you use a certain keyword for five times in the content. The keyword density on that page is got by simply dividing the total number of keywords, by the total number of words that appear on your web page. So here it is 5 divided by 100 = .05. Because keyword density is a percentage of the total word count on the page, multiply the above by 100, that is 0.05 x 100 = 5%</span></span></span></span></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><br /></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">The accepted standard for a keyword density is between 3% and 5%, to get recognized by the search engines and you should never exceed it.</span></span></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><br /></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Times New Roman, serif;"><span style="font-size: small;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Remember, that this rule applies to every page on your site. It also applies to not just to one keyword but also a set of keywords that relates to a different product or service. The keyword density should always be between 3% and 5%.</span></span></span></span></div><div align="JUSTIFY" class="western" style="margin-right: 0cm;"> </div><div align="JUSTIFY" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;">Simple steps to check the density:</span></div><ul><li><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Copy and paste the content from an individual web page into a word-processing software program like Word or Word Perfect.</span></span></div></li><li><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Go to the ‘Edit’ menu and click ‘Select All’. Now go to the ‘Tools’ menu and select ‘Word Count’. Write down the total number of words in the page.</span></span></div></li><li><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Now select the ‘Find’ function on the ‘Edit’ menu. Go to the ‘Replace’ tab and type in the keyword you want to find. ‘Replace’ that word with the same word, so you don’t change the text.</span></span></div></li><li><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Times New Roman, serif;"><span style="font-size: small;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">When you complete the replace function, the system will provide a count of the words you replaced. That gives the number of times you have used the keyword in that page.</span></span></span></span></div></li><li><div align="JUSTIFY" class="western" style="margin-right: 0cm;"><span style="font-family: Verdana, sans-serif;"><span style="font-size: x-small;">Using the total word count for the page and the total number of keywords you can now calculate the keyword density.</span></span></div></li></ul>

Keyword Density

Keyword Density Keyword density is an indicator of the number of times the selected keyword appears in the web page. But mind you, keyword...

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